The economic storm of 2008- 2009 is causing shifts in the auto rental industry both in front of and behind the rental counter. Can you adjust to new market conditions and take advantage of opportunity, or will you simply try to weather the storm?
Have you ever calculated the financial impact of what would happen to your revenues if your sales and management team, spent 50% of the time they complain why “it” can not be done and channeled it toward their actual sales or presentation. Your results would be astounding! The obstacle in the way of your results is not an issue of market share, location, or fleet but an obstacle of belief.
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